BRANDING IN 2026: Balancing AI and Human Connection “Strive not to be a success, but to be of value.” – Albert Einstein Welcome to this month’s brand update. As we head into March (seriously, where is the time going!), businesses are moving full steam into the year....
REFRESH & RESET YOUR BRAND: ARE YOU READY FOR 2026? “Branding demands commitment; commitment to continual re-invention; striking chords with people to stir their emotions; and commitment to imagination.” – Sir Richard Branson We’ve made it to December, the season...
ANSWER ENGINE OPTIMISATION (AEO): STRATEGIES FOR AI SEARCH I just came across a brilliant article from Neil Patel about Answer Engine Optimization (AEO) — and honestly, it’s something every small business owner needs to know about. AI is changing the way people...
Marketing in an AI World — What Every Small Business Needs to Know I recently attended Marketing in an AI World with Marie El Daghl from Chasing Albert during small business month, and it provided a really clear explanation of how AI is changing marketing,...
WHAT TODAY’S CONSUMERS REALLY WANT “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – Maya Angelou Welcome to November! That time of year when everything seems to speed up and Christmas...
BUILD BRAND CONFIDENCE “Your brand is a story unfolding across all customer touchpoints.” – Jonah Sachs October is proving to be an exciting month for us here at Wow! Our Small Business Month (SBM) virtual workshops were a huge success, with outstanding attendance and...
