“The strongest logos tell simple stories.”Sol Sender, Marketing & Branding Expert What a month that was! February is always a joyous time of year filled with many birthdays including my own and also the absolutely fabulous and incredibly special Mardi Gras Parade....
This month, let’s learn about Targeted Advertising; “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.”- Peter F. Drucker Targeted advertising is on average almost twice as effective...
Welcome to 2024! It’s going to be a phenomenal year! “The trouble with not having a goal is that you can spend your life running up and down the field and never score.” —Bill Copeland Hopefully you had the opportunity to take a break and relax with family and friends...
“Everyone is NOT your Customer”Seth Godin, American Author, Businessman & Marketer This month we are going to focus on developing your Target Audience. You will learn why it’s vital that you take the time to delve deep and gain a really clear...
Welcome to ‘Big Branding for Little Businesses’ We are absolutely thrilled to present the very first edition of our new newsletter, bringing you all the things you love from our blog along with news from our studio and fun features with our clients. With...
BRANDING, IT’S YOUR REPUTATION! Whether you’re talking about your personal brand or your business, your brand is your reputation. It’s often unspoken and not something your consumers consciously decide on. Your brand is made up of your core values and your...